Hey, I'm Shaun.

Business Development Representative

Set qualified appointments for senior account executives across martech, sales tech and info tech publications. ICP research, outbound sequencing, qualification, and handoff. Training in the full sales motion to grow into closing-side conversations. Building outbound infrastructure on the side to test what a leaner, more contextual sales workflow looks like in practice.

Sr. PR & Communications Executive → Sales

Owned all podcast and third-party editorial across five Edge publications — sourcing guests, producing episodes, promoting them across channels. Built and managed B2B partnership programs with vendors and agencies, turning editorial relationships into commercial outcomes. Trained and onboarded two PR executives to take over as the function scaled. Final 3 months: pivoted into a sales-focused role driving outbound deals against the publication network.

Content Marketing & Pre-Sales · Launched Coexage

Launched Coexage as a new product line — coordinated a freelance dev team end-to-end and brought it from concept to first customers. Ran content marketing and pre-sales for Flynaut, building outbound material and qualifying inbound prospects for the agency's services. On BuzzDeals (a vendor-deals platform Flynaut launched), drove vendor registrations through cold outreach and partnership conversations.

Media Relations & Editorial Production

Sourced, produced and promoted all podcasts, executive interviews and guest contributions across three B2B technology publications. Coordinated with the editorial team on sources, citations and interview prep — keeping a steady cadence of high-quality original content. Built relationships with C-level guests across enterprise tech, martech and security verticals.

Freelance Content Writer

Worked with B2C brands during the pandemic, writing long- and short-form content for blogs, product pages and social channels. Self-directed work — sourcing clients, scoping projects, managing delivery solo. Sharpened the discipline that now powers structured editorial work.

PR Executive

Owned PR and partner relations for the research firm; managed roughly USD 150K in revenue per quarter through a mix of outbound, partner deals and recurring accounts. Built relationships with channel partners and media buyers, balancing new-business acquisition with account growth.

Relationship Manager · UNICEF Face-to-Face Fundraising

Frontline face-to-face fundraising on the UNICEF campaign — daily cold approaches, fast trust-building, on-the-spot conversions. Managed a portfolio of 75+ donor accounts with ~90% retention through disciplined follow-up and relationship work. Consistently top-ranked for conversion rates and donor acquisition; the foundational training in objection handling and resilient selling.

Bachelor of Arts · Mass Media & Journalism

12th Grade · Physics Diploma Program

Middle Years Programme